Business Technology Management

The Bachelor of Science in Business Administration with a major in Business Technology Management (BTM) at Badya University is an interdisciplinary program designed to equip students with the skills to lead innovation at the intersection of business and technology. Offered by the School of Business Administration and Applied Economics, the program responds to the growing demand for professionals who can bridge strategic business goals with emerging technological solutions. By integrating core business principles with cutting-edge tools like artificial intelligence, blockchain, and data analytics, the curriculum prepares students to address modern challenges such as digital transformation, cybersecurity, and enterprise system optimization.

The BTM program emphasizes a dynamic, industry-aligned approach to learning. Developed in collaboration with global stakeholders and updated regularly to reflect market trends, the curriculum focuses on cultivating strategic thinking, analytical problem-solving, and agile project management. Students engage in hands-on labs, real-world case studies, and collaborative projects, gaining practical experience in aligning technology with organizational objectives. Partnerships with leading tech firms provide opportunities for internships, certifications, and capstone projects, ensuring graduates are job-ready and equipped to tackle evolving industry demands.

Graduates of the program are positioned for high-impact roles across diverse sectors, including finance, technology, healthcare, retail, and consulting. Career opportunities range from Business Technology Analyst and Digital Transformation Consultant to IT Project Manager and Cybersecurity Analyst. The program’s focus on leadership and cross-functional collaboration ensures graduates can navigate complex, technology-driven environments while driving operational efficiency and innovation.